QR Code Statistics 2025
Comprehensive data on QR code adoption, market growth, industry usage, and scan behavior — updated for 2025.
Global adoption
2.9 billionQR code users worldwide by 2025Source: Statista
1 trillionQR code scans projected globally by 2025Source: Juniper Research
89 millionUS smartphone users who scanned a QR code in 2022Source: Statista
26%of US adults scan a QR code every weekSource: MobileIron
$14.7 billionglobal QR code market size in 2024Source: Grand View Research
$38.2 billionprojected market size by 2030 (CAGR: 16.9%)Source: Grand View Research
Growth trends
323%increase in QR code usage in marketing campaigns (2021–2024)Source: Bitly
247%rise in QR code adoption in retail and point-of-saleSource: Mastercard
750%increase in restaurant QR code menus post-2020Source: Popmenu
45%of consumers scanned a QR code in a store in 2023Source: Scanlife
59%of respondents believe QR codes are here to staySource: Ivanti
Device breakdown
95%+of QR code scans happen on mobile devicesSource: QR Code Generator
60%iOS share of QR code scans in the USSource: Statista
40%Android share of QR code scans in the USSource: Statista
0apps required to scan a QR code on iOS 11+ or Android 8+Source: Apple / Google
Industry adoption rates
| Industry | Adoption |
|---|---|
| Restaurants & Food Service | 70%+ |
| Healthcare | 83% |
| Retail | 46% |
| Hotels & Hospitality | 65% |
| Real Estate | 38% |
| Events & Conferences | 72% |
| Education | 54% |
| Nonprofits | 41% |
QR code scans by use case
39%
Restaurant menusof total QR code scans
22%
Product informationof total QR code scans
16%
Payment and checkoutof total QR code scans
12%
Website / URLof total QR code scans
6%
WiFi accessof total QR code scans
5%
Contact / vCardof total QR code scans